AI SEO: how to rank your brand in ChatGPT and Perplexity
More and more people are asking ChatGPT or Perplexity instead of searching on Google. If your brand doesn't show up in those answers, it's as good as not existing for that customer.
What is AEO (Answer Engine Optimization)?
AEO is the discipline of optimizing your content so AI models cite it as an answer source, not just so Google indexes it.
The criteria resemble traditional SEO, but with more weight on clarity, structure, and verifiable evidence in the content.
How does your brand prepare its content for AEO?
The starting point is simple: write as if you were directly answering the question someone would ask an AI assistant.
- Question-style headings with a direct answer right below
- Verifiable data and figures, not just opinions
- Structured markup (schema.org) on every page
- Consistent brand presence across citable sources
Does your brand show up when someone asks an AI?
We prepare your content and technical structure to rank on both Google and AI search engines.
See our SEO service